Why We Love Shapes!


Here in the Shapes of Things studio, we love shapes. We live, breathe, think and create in shapes!

Our reasoning to use geometric shapes across the Shapes of Things brand is simple. Shapes are all around us all of the time, they are universally recognised and well, we reckon they look pretty awesome on clothes too!

If you’ve been around here for a while, you’ve probably noticed that triangles, squares, octagons, circles and right-angled triangles are among some of our favourite shapes.

But why are we so in love with them?

Well, without realising, our brain naturally identifies shapes and forms before it recognises colours, numbers and letters. Our eyes are naturally drawn to different shapes, they are instantly recognisable, even from a distance. They’re timeless and the design possibilities are endless!

Shapes are one of the first things we learn when our brains start to develop. When we grow from toddlers into children, we learn to identify shapes long before we are taught to read and write numbers and letters. If you consider some of the earliest toys we as adults all played with – they are all centred around shapes: sorting games, Lego, building blocks and Rubix cubes to name a few. Today, kids are still learning, playing and interacting with shapes using these exact toys (even if theirs are a bit fancier than ours were!).

We have been playing around on this colour and shapes game  in the studio, it’s a lot harder than it looks!

By putting shapes on to our clothing, not only do our customers look really cool but it allows our younger customers to learn about shapes both consciously and subconsciously in a fun and creative way! Our kiddie customers love pointing out the different shapes on their sweaters and t-shirts, particularly on our popular Polka Shapes design that features our 5 key shapes!

When a child explores different shapes, they are using one of the most basic educational processes: the identification of things that are similar and things that are different. This is what allows them to make comparisons. As kids progress further, they then use shapes to learn other properties such as the differences between 2 dimensional and 3 dimensional, perimeters, areas and volume. Learning about basic principles through fashion is an awesome way to make learning fun, interactive and engaging. Not everyone enjoys to learn through books – the more enjoyable, the better!

We’re not fond of giant slogans and crazy embellishments. Just effortlessly cool geometric shapes on relaxed silhouettes that look great on everyone and if they help little ones to learn then that’s a huge positive too!

In the Shapes of Things studio, we are continuously experimenting with new ways to include and adapt shapes into our designs, not only to create awesome clothing but to incorporate a fun yet educational aspect into everything we do. We have a lot of plans up our sleeves for this but we can’t share just yet so keep checking back to see what we’re up to.

Shapes are the driving force behind everything we do and we can’t wait for you to see what we’ve been working on. And who knows? Maybe a few brand new shapes will appear on the Shapes scene very soon!

Watch this space.


Team Shapes.

A Busy Few Months…



Over the past few months, we have been so busy and we’ve been up to some really exciting things. It’s been a little quiet over here on the Shapes of Things blog for a while but we are back and better than ever!

January rolled around after a busy festive period and fuelled by coffee, we were ready to face lots of new challenges head on! It was all hands on deck in the Shapes of Things studio to work on lots of exciting new projects for this year. While we can’t share them all with you just yet, we’ve been up to some pretty cool things and wanted to share them with you.

At the end of January, some of our Shapes Team jetted off to France to exhibit at Playtime Paris, one of the world’s most popular and well known Children’s clothing tradeshows. The team all had a brilliant time showcasing our new collection, meeting with other kids clothing brands and customers – it was great to see a few familiar faces, thank you all for stopping by to say hello! Playtime Paris was awesome, we all had so much fun and there was so much to take inspiration from!

We can’t wait to show you our new collection really soon. We’ve kept some classic designs, put a fresh twist on some others and we’ve brought in some totally new designs and concepts that we are sure your little ones will love as much as we do! Make sure you are following us on Instagram @weloveshapes to avoid missing any exciting updates that will be coming soon.

February flew buy. It was a month of designing and planning for the rest of the year. We also went along to Kelvinside Academy to participate in a mini fashion show which featured some really cool brands to help raise funds for the nursery. The nursery pupils strutted their stuff down the catwalk in some of our favourite monochrome pieces and they looked amazing! Great fun and lots of laughter was had by everyone and we hope to do something like this again in the future!

Before we knew it, it was March. Spring was just starting to arrive and we finally had some sun blazing through our studio windows! In March, we took part in an Urban Market event at Glasgow’s well-loved Dry-Gate brewery. We love a good pop-up shop! We took down a bunch of the team and armed with some of our awesome SS17 collection, we set up shop. We had an amazing afternoon and it was so nice to see some of our regular Shapes customers pop down and visit us!

And finally it’s April. Spring is in full swing here in Glasgow, the school holidays are underway and most importantly, it’s almost time to seriously over-indulge in all things chocolate and take a few days off to relax and spend time with family and friends!

We found this action-packed list of exciting things to do in Glasgow and the surrounding areas during the Easter Holidays that is sure to keep your kids entertained for hours. Whatever you and your little ones are up to this Easter holiday to keep busy, we hope it’s fun-filled and fuelled by lots and lots of chocolate!


Team Shapes.

New Projects 2016 for Shapes of Things!

Here at Shapes, we have had a fantastic 2015 and we are very excited for our new projects 2016!

We are very excited to announce “Shapes Presents“; a series of exclusive projects that will be released throughout the year. These seasonal projects will be continuing our core ethos of functional playful fun!

We are also pleased to announce our “big kids” range where our key designs will be available to adults to S, M, L, XL so you and your child can twin your style or just look stylish doing your own thing!

We will also be introducing new products over the year, expanding our range with new kids and adult clothes, including our “get in line” design as featured in the gallery. This is a sleek, simple, reflective design which we are sure you and your child will love!

We will also be launching a new lifestyle section, including backpacks, cushions, blankets and limited edition screen printed posters! These will all feature our iconic grey jersey, bespoke designs, along with a healthy dose of creative playful projects.

Soon our kids won’t only be able to wear our own design, but also help create their own! Watch this space!

All our new designs from our new projects 2016 will be available from our webstore and for wholesale purchase please get in contact at

And just a reminder, we are still looking for new brand reps in the Japan and Australia territories! Please get in contact at if interested in getting involved!

Watch this space as Shapes Kids gets a brand new look!

Japan and Australia Brand Rep Search and New Stockists!

Shapes of Things are ever expanding our brand and our clientele meaning we are introducing our new stockists and we are launching the new Japan and Australia Brand Rep Search!

We are very pleased to announce we are now being stocked in some new stores in the UK and abroad! In Manchester, we are now being stocked by Little Nutkins. Meanwhile internationally, we have a new Australian stockist in Little Devils and we are very excited to introduce our first American stockist Elegant Child in Brooklyn, NY!

In conjunction with this, we are launching the Japan and Australia Brand Rep Search! We have had much success with our existing team based in the US and Europe, spreading the good word Shapes in their continents. So with Shapes now being stocked in Japan by Littowa and Australia by Max & Poppy (as well as the aforementioned Little Devils) we are launching the Japan and Australia Brand Rep Search!

We are looking for team members who are passionate about our brand ages/ sizes 6M — 8Y. As a SHAPES OF THINGS #shapeskids team member, you will be given an unlimited discount on our entire brand through your term in exchange for high quality, well lit + styled photos of your little ones in our products. More information will be sent to the finalists.

If you are interested, please email us at and keep an eye on our @shapeskids Instagram page for the competition launch over the weekend!

We ask for people who are genuine admirers of our company.
NOTE: this is not the cutest kids contest.
This is not the highest follower contest.
We simply want individuals who we feel are the best fit into our brand and aren’t here just to get some freebies! We are excited to see all your bubbas photos… Brand Reps will be announced in two weeks. Good Luck.

Introducing our International Brand Reps!

At the end of 2015, Shapes Kids ran a competition to find 4 International Brand Reps to join our Winter team and represent us globally. The response we received was overwhelming, but we were able to select 4 wonderful mothering fashion bloggers from across the globe to help spread the good word Shapes! So without further ado, let us introduce our Winter Team Brand Reps!

Elise Wigeteg
Elise lives in Växjö in Southern Sweden and is the designer and director of fashion blog Edit + Vivo.

She has two children, one of each gender and temperament! Ceasar (4.5 years old) is “the wild one, made on our frisky vacation to Curaçao, during the wildest hurricane, that’s why he’s louder than thunder and faster than lightning I guess!” Em (2.5 years old) is “the little sister who loves her big brother more than anyone, she’s always happy and the first two years of her life she didn’t argue with me once and even though she still has the happiest smile she really knows how to demonstrate her willpower by now!” “Actually, I love to have two such a different kids, and I love to see both me and husband in them and their characteristics.”

We love Elise’s blog, style and, of course, kids, and we are humbled by her kind words about us so far.

Jessica Lawson
Australian living in a Californian beach city with her Mexican husband and two “half Aussie, half Mexi-American” children Flynn, 2 years old, and Etta, 12 months old. Jessica works full time as a Visual Merchandising operations Manager for a retail fashion brand. Their favourite things to do on weekends are going to brunch and taking family naps.

Denise Otico
Denise has been married to Stephen for 12 years, together for 14 and lives in Southern California. After 9 years, they had their first born son, Roz. “He is 2 years old. He enjoys skateboarding, sports, and is one talkative friendly spirit. He gives high fives and fist bumps to everyone.” Then a year and a half later, they had their daughter, Daslynn who recently had her first birthday. “She may be little, but she is fierce. She is always smiling big, happy screaming, baby talking, and she has just started to stand on her own and walk.”

Denise works in finance but has always been interested in fashion and when she had her babies her attention veered towards dressing them up and was happy to discover the micro-fashion / “mom-life” Instagram community. She says “It is uplifting and so great to have met so many welcoming people who share the same interest. I am happy to support small business owners, such as Shapes of Things, who are genuinely passionate about fashion and creativity. And so you can see my excitement to be able to work with Shapes!”

Gaylin Howbert
Gaylin lives with her husband Josh and has one son, Jace, who is two. They live in Orange County, California and like to spend a good majority of their time going on spontaneous outdoor adventures to “tire Jace out since he’s a crazy ball of energy!”. I met my husband Josh while he was stationed as a marine here in California. Gaylin is currently a stay at home mother. Jace loves to eat and he loves to go swimming. According to Gaylin, if it were possible the child would probably live in either the ocean or the swimming pool!

We are very excited going forward hearing from all our Brand Reps and all the brilliantly creative things they’ll post with Shapes Kids! If you are interested in any future collaborations or becoming a Brand Rep, please contact us at